Integrated marketing communication with synergetic deployment of the most suitable strategic approaches and various audit-measurement parameters.
SCHEDULING & PROJECTS
Marketing Communication, Advertising, Product Placement, Co-Marketing, Partnerships
Sector analysis and competition mapping, positioning, brand identity and brand awareness, image and reputation.
ADV & MEDIA PLANNING
Creative planning and production of corporate campaigns, product, marketing, media planning and buying on main channels.
PR & PRESS OFFICE
In-house, institutional, marketing and business communication.
Organisation of press-days and blogger days; selection and monitoring of the national and international press, creation of multilingual abstracts and customised press reviews
Management of multichannel and multilingual call centres using cti technology supporting businesses in customer service, commercial promotion activities and information services.
Management and review of hard-copy, digital and multimedia published products; creation of catalogues, look books and videos.